Competitive Intelligence and the ARD Act. Adapting special methods

[Андрей Захаров]

Additional information on the sheikh ....
https://v-chelny.ru/online/za-dostovernu ... t-1-mln-r /

 

[Детективное агентство Тула]

Gentlemen private detectives and competitive scouts!
We’ll hit the All-Russian wanted list for the abduction of the sheikh, the lawlessness of criminals and the sloppiness of the police ...

 

[Андрей Захаров]

Robert asked for "orders" .... And one of them .... "They are for him" (as they say in Odessa))))) Just what you need .... on the profile, so to speak, search missing ...)))) and the payment is appropriate ....))) not the "provincial level" of "medium business"))))) I would have taken it myself ...))) But the proposed conditions for the payment of services are not satisfied ..... Given all the circumstances of this case ... and the amount of work in our territory ...

 

[Роберт]

I also fully appreciated your humor.

 

[Запаренко Александр Николаевич]

Colleagues, in my opinion, the professional work of each detective will automatically push non-professional people out of the market. My experience shows that "stupid and scammers" leave the market very quickly, and our task is to explain to people, our potential customers, including through the media, who you can contact and who is not recommended. The first step has been taken by us, there is a board of shame.

 

[Детективное агентство Тула]

Colleagues, in my opinion, the professional work of each detective will automatically push non-professional people out of the market. My experience shows that "stupid and scammers" leave the market very quickly, and our task is to explain to people, our potential customers, including through the media, who you can contact and who is not recommended. The first step has been taken by us, there is a board of shame.

I agree with Alexander Nikolaevich!
Now, as in the movie "Features of the National Hunt": the whole duck is ours ...

 

[Детективное агентство Тула]

Something about Competitive Intelligence from Scouts themselves

Do not understand the goals of the Kyrgyz Republic (Competitive Intelligence) if not 99%, then, in any case, very many, the blogger writes on blog.ispionage.com.

The most common mistake is the desire to copy a competitor. This is seen as the purpose of the Kyrgyz Republic. The perversity of such an approach consists in doom always lagging behind by one or two steps. Therefore, it is impossible to consider the Kyrgyz Republic as a tool for tracking and copying competitors. The real and main goal of the Kyrgyz Republic is to stay ahead of the competition.

Another major mistake is to believe that the Kyrgyz Republic is suitable solely for solving the tactical tasks of business. Many believe that CR is necessary in order to write better advertising than a competitor, or to find more effective keywords to access the site. This is fundamentally wrong, the blogger emphasizes. In his opinion, competitive intelligence should begin and develop at a strategic level, and only then go on tactical tasks.

You need to compare your own business with the business of competitors and then determine what your advantages are, your superiority and how to translate this superiority into a real competitive advantage. Perhaps the advantage is that you can offer the product at the lowest price on the market? In this case, it is necessary to pedal to this advantage in the advertising campaign. Or your advantage in the highest level of service, in the longest warranty period in the industry? Again, this point must be made central to advertising.

These are all things that are directly related to business strategy. It is at this strategic level that you need to determine your place in the market, to identify your advantages and disadvantages compared to competitors. The strategy includes a roadmap for product development, the uniqueness of your offer for customers, and then tactical factors and techniques, such as advertising, promotion, search keywords, etc. are included.

The problem is that, according to the author, many people confuse the priority and importance of the tasks of the Kyrgyz Republic. They use the CR to write advertising, forgetting to inform the decision-making company management about the results of the KR analysis.

The author of the blog suggests developing a methodology according to which, first of all, it is necessary to study what competitors offer, what are their strengths and what are their weaknesses, how do they build advertising policies, and use the findings to formulate strategic decisions.

Source: https://www.amulet-group.ru/page.htm?id=2438

 

[Андрей Захаров]

And the essence of the so-called KR, in the understanding of Yushchuk, apparently judging by his publications, is hidden behind the concept of “Trolling” as a method of influencing potential competitors .... and the methods of collecting information for “trolling” in this case are secondary .. .. Interesting about trolling ..... and about "propaganda", which some call "competitive intelligence" actively using trolling methods .....
https://prclub.spb.ru/2016/11/16/ wrestling-with-trolling-on-sites-s-times /

another article about trolls ....
https://habrahabr.ru/post/284052/
“Trolling” - whipping up a communication participant (“troll”) of anger, conflict by implicitly or explicitly bullying, humiliating, insulting another participant or participants, often in violation of the site’s rules and, sometimes unconsciously for the “troll” itself, of the ethics of network interaction. It is expressed in the form of aggressive, mocking and abusive behavior. It is used both by personified participants interested in greater recognition, publicity, outrageous, and anonymous users without the possibility of their identification. In a particular case, “trolling” is a provocation of a “victim” in order to attract attention.

 

[Матушкин Андрей Николаевич]

Re: Something about Competitive Intelligence from the scouts themselves

Do not understand the goals of the Kyrgyz Republic (Competitive Intelligence) if not 99%, then, in any case, very many, the blogger writes on blog.ispionage.com.

The most common mistake is the desire to copy a competitor. This is seen as the purpose of the Kyrgyz Republic. The perversity of such an approach consists in doom always lagging behind by one or two steps. Therefore, it is impossible to consider the Kyrgyz Republic as a tool for tracking and copying competitors. The real and main goal of the Kyrgyz Republic is to stay ahead of the competition.

Another major mistake is to believe that the Kyrgyz Republic is suitable solely for solving the tactical tasks of business. Many believe that CR is necessary in order to write better advertising than a competitor, or to find more effective keywords to access the site. This is fundamentally wrong, the blogger emphasizes. In his opinion, competitive intelligence should begin and develop at a strategic level, and only then go on tactical tasks.

You need to compare your own business with the business of competitors and then determine what your advantages are, your superiority and how to translate this superiority into a real competitive advantage. Perhaps the advantage is that you can offer the product at the lowest price on the market? In this case, it is necessary to pedal to this advantage in the advertising campaign. Or your advantage in the highest level of service, in the longest warranty period in the industry? Again, this point must be made central to advertising.

These are all things that are directly related to business strategy. It is at this strategic level that you need to determine your place in the market, to identify your advantages and disadvantages compared to competitors. The strategy includes a roadmap for product development, the uniqueness of your offer for customers, and then tactical factors and techniques, such as advertising, promotion, search keywords, etc. are included.

The problem is that, according to the author, many people confuse the priority and importance of the tasks of the Kyrgyz Republic. They use the CR to write advertising, forgetting to inform the decision-making company management about the results of the KR analysis.

The author of the blog suggests developing a methodology according to which, first of all, it is necessary to study what competitors offer, what are their strengths and what are their weaknesses, how do they build advertising policies, and use the findings to formulate strategic decisions.

Source: https://www.amulet-group.ru/page.htm?id=2438

Thanks, extremely interesting.

 

[Детективное агентство ОПЦИОН]

Thank you, there are some very interesting points.